CCJ Innovators profiles carriers and fleets that have found innovative ways to overcome trucking’s challenges. If you know a carrier that has displayed innovation, contact CCJ Editor Jeff Crissey at [email protected] or 800-633-5953.
“A company is founded to do something. You need to stick to what you do well, especially in our low margin, capital-intensive industry,” explains Joey Hogan of Covenant Transportation Group (CTG).
On July 19, Hogan, president of CTG, is seated in a boardroom on the second floor of the company’s white, palatial office in Chattanooga, Tenn. A large portrait of David Parker faces the table where he and other CTG executives meet with CCJ.
Parker founded Covenant Transport in 1986 with 25 trucks and 50 trailers. From day one, the motor carrier has specialized in expedited truckload service using driver teams.
During the meeting, CTG executives discuss new technology CTG has developed to solve complex problems, automate processes and improve performance of team operations.
“The infrastructure, the psyche, the emotion the process, the system — everything is built on getting, keeping, and running a team,” Hogan says.
A new direction
